Our Thoughts on Infusionsoft
With over 25,000 customers, Infusionsoft is one of the most popular marketing automation tools for small businesses. On top of this, there are over 300 apps and integrations in their marketplace, enabling you to connect Infusionsoft with a large range of tools.
Our favourite aspect of Infusionsoft is the campaign builder. Unlike other automation tools, building sequences in Infusionsoft is intuitive and almost addictive.
Infusionsoft is best suited to small businesses that already have a strong customer base and a turn over above $100,000. If you’re looking for a more cost-effective alternative, we’d recommend ActiveCampaign which has a similarly visual campaign builder, and is much (much) easier to use.