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If you’re thinking of using Marketo, you might be wondering how much it will cost. We’ve broken down Marketo’s pricing for different features and list sizes to help you work out how much you’ll pay now – and as your list grows.
What is Marketo?
Marketo is a marketing automation platform designed for B2B companies that helps businesses streamline their marketing processes and improve customer engagement. It offers a range of features, including lead management, email marketing, social media marketing, and analytics.
Read a review of Marketo by our experts and real users.Marketo review
Marketo has 4 plans: Prime (from Custom), Ultimate (from Custom), Select (from Custom), Growth (from Custom).
For a team of up to 10 users.
Pricing on request.
Marketo costs based on contacts
The price you pay today is unlikely to be the price you pay one year from now. As such, it’s prudent to consider how much you might pay if your mailing list doubled or tripled. Don’t worry, we’ve done the maths for you!
Marketo features by plan
Marketo offers discounts for nonprofit organizations, as well as a discount for annual billing. Additionally, they offer a 10% discount for educational institutions and government agencies.
Is Marketo worth it?
Marketo is a comprehensive marketing automation platform that provides advanced features and tools to help businesses of all sizes improve their marketing efforts and increase revenue. Its advanced automation workflows, lead management capabilities, and analytics tools make it a valuable asset for businesses looking to enhance their marketing strategies. While it may be more expensive than other marketing automation platforms, the value it provides makes it a worthwhile investment for businesses looking to take their marketing efforts to the next level.
Last checked by Marketing Automation Insider: 24/03/2023
First reviewed by Marketing Automation Insider: 22/02/2017