GetResponse vs Privy

Written by Marcus Taylor - CEO
Updated 27/07/2023

5 minute read

Who is this software for?

GetResponse is ideal for small businesses and marketers on a tight budget looking for a European email marketing provider.

Pros

  • Publish designer-quality landing pages in seconds
  • No contracts. No obligations. Cancel anytime
  • 500+ professionally designed email templates

Cons

  • Duplicate contacts count towards monthly limit
  • Limited CRM tools

Screenshots

Pricing

For 2.5k contacts
$22 / month
For 10k contacts
$59 / month
For 25k contacts
$129 / month
For 100k contacts
$399 / month
Full feature pricing
$997 / month
Starting price
$12 / month
Setup fee
None
Starting # of users
1 User
Cost per extra user
Contact sales
Refund policy
No refunds
Free demo

Ratings

Overall rating
Ease of use
Value for money
Form templates
Customer support

Features

Lead scoring
Lead segmentation
Web activity tracking
SMS marketing
Personalize web content
Predictive analytics
Bi-directional CRM syncing
Event management
Create invoices
Create quotes
Split testing
Create membership sites
Bulk social media posting
Sales reports
Real-time sales alerts
Mobile app
Social CRM

Integrations

Outlook integration
Gmail integration
Salesforce integration
SAP integration
Oracle integration
Netsuite integration
SugarCRM integration
Microsoft Dynamics integration
Zapier integration

General Info

HQ Location
United States
Founded in
1998

About GetResponse

GetResponse is the world's easiest email marketing platform, helping over 350,000+ small businesses, marketers and brands get better results. GetResponse includes an amazingly easy drag 'n drop Email Editor (winner of Stevie Award 2012) with hundreds of beautiful newsletter templates to choose from. Customize your newsletter with beautiful photos from iStock library.

Who is this software for?

Privy is an email capture and targeted marketing platform designed for e-commerce businesses, providing features such as exit-intent popups, targeted overlays, and personalized email campaigns.

Pros

  • Built specifically for Shopify businesses
  • Integractive tools to drive conversions (e.g. spin to win)
  • Unlimited email sends

Cons

  • Relatively expensive compared to similar tools
  • A/B testing options are quite limited

Screenshots

1 of 4

Pricing

For 2.5k contacts
Contact sales
For 10k contacts
Contact sales
For 25k contacts
Contact sales
For 100k contacts
Contact sales
Full feature pricing
$45 / month
Starting price
Free
Setup fee
None
Starting # of users
1 User
Cost per extra user
No
Refund policy
No refunds
Free demo

Ratings

Overall rating
Ease of use
Value for money
Form templates
Customer support

Features

Lead scoring
Lead segmentation
Web activity tracking
SMS marketing
Personalize web content
Predictive analytics
Bi-directional CRM syncing
Event management
Create invoices
Create quotes
Split testing
Create membership sites
Bulk social media posting
Sales reports
Real-time sales alerts
Mobile app
Social CRM

Integrations

Outlook integration
Gmail integration
Salesforce integration
SAP integration
Oracle integration
Netsuite integration
SugarCRM integration
Microsoft Dynamics integration
Zapier integration

General Info

HQ Location
Boston, United States
Founded in
2011

About Privy

Privy is a marketing automation platform that helps e-commerce businesses to increase their email list and recover abandoned carts. It offers several features such as email capture forms, exit-intent technology, and targeted messaging. The platform allows businesses to create customizable email capture forms, such as pop-ups, slide-ins, and banners, that can be used to collect customer email addresses. With the exit-intent technology, businesses can recover lost sales by showing targeted offers to customers about to leave the website. Privy also includes a variety of integrations, including Shopify, WooCommerce, and BigCommerce, which enables businesses to easily connect their website and automate their marketing efforts. Privy also provides advanced features like A/B testing, analytics, and segmentation.

ActiveCampaign

Who is this software for?

ActiveCampaign is suitable for businesses of all sizes looking for a powerful, easy-to-use marketing automation platform that's reasonably priced.

Pros

  • Easy to build powerful automated workflows
  • Very affordable and no setup fees
  • A/B testing automation sequences & campaigns

Cons

  • Limited dashboard customization options
  • The CRM isn't ideal for large sales teams or complex use cases.

Screenshots

1 of 7

Pricing

For 2.5k contacts
$49 / month
For 10k contacts
$139 / month
For 25k contacts
$229 / month
For 100k contacts
Contact sales
Full feature pricing
$129 / month
Starting price
$9 / month
Setup fee
None
Starting # of users
3 Users
Cost per extra user
Yes
Refund policy
No refunds
Free demo

Ratings

Overall rating
Ease of use
Value for money
Form templates
Customer support

Features

Lead scoring
Lead segmentation
Web activity tracking
SMS marketing
Personalize web content
Predictive analytics
Bi-directional CRM syncing
Event management
Create invoices
Create quotes
Split testing
Create membership sites
Bulk social media posting
Sales reports
Real-time sales alerts
Mobile app
Social CRM

Integrations

Outlook integration
Gmail integration
Salesforce integration
SAP integration
Oracle integration
Netsuite integration
SugarCRM integration
Microsoft Dynamics integration
Zapier integration

General Info

HQ Location
Chicago, United States
Founded in
2003

About ActiveCampaign

ActiveCampaign is one of the most user friendly all-in-one marketing platforms for small to mid sized businesses. ActiveCampaign combines email marketing, marketing automation and sales CRM software in a simple to use visual platform to help businesses like yours acquire, retain and engage your customers. Ultimately helping you save time and grow your business. ActiveCampaign lets you easily create eye catching email campaigns to help you stay in touch with your contacts and customers. Their visual campaign builder lets you easily create automated marketing campaigns and send out targeted emails to your potential customers based on their personal interactions with your business and their integrated CRM lets you keep track of your leads and close more deals to grow your business.ActiveCampaign plays nice with others and integrates with over 700 apps and services. From accounting to CMS and analytics applications, all the way to services that are focused on sales, support and lead generation. Visit their website and try out their platform for free to find out if ActiveCampaign is the right solution to help grow your business.