HubSpot vs Constant Contact
Written by Marcus Taylor - CEO
Updated 15/02/2026
5 minute read
Who is this software for?
HubSpot is ideal for medium-sized B2B businesses and agencies that need a centralized CRM & marketing platform with in-depth reporting.
Pros
- Easy to use and intuitive platform
- The Hubspot blog holds a wealth of knowledge for business owners to learn about online marketing
- Hubspot is a complete all in one solution
Cons
- Steep price creep, as you build your list, the cost of Hubspot rises steeply
- Marketing platform requires a 12-month contract
- Expensive for a small business solution
Screenshots
Pricing
Ratings
Features
Lead scoring Lead segmentation Web activity tracking SMS marketing Personalize web content Predictive analytics Bi-directional CRM syncing Event management Create invoices 
Create quotes Split testing Create membership sites Bulk social media posting Sales reports Real-time sales alerts Mobile app Social CRM Integrations
Outlook integration Gmail integration Salesforce integration SugarCRM integration Microsoft Dynamics integration Zapier integration Alternatives
About HubSpot
HubSpot was founded in 2006 as a result of a simple observation: people have transformed how they live, work, shop, and buy, but businesses have not adapted. This mismatch led Brian Halligan and Dharmesh Shah to create the vision for the inbound experience and to develop HubSpot's platform to support it. With our powerful, easy to use, integrated set of applications, businesses can attract, engage, and delight customers by delivering inbound experiences that are relevant, helpful, and personalized. HubSpot is, after all, on a mission to make the world more inbound, one business transformation after another.
Who is this software for?
Constant Contact is ideal for small to medium businesses looking for an easy-to-use email marketing platform with social media marketing, event management, and strong customer support.
Pros
- 300+ integrations including Google, Shopify, and Canva
- Award-winning live phone and chat support
- Social media marketing and event management built-in
Cons
- More expensive than competitors for large lists
- Limited automation on Lite plan
- No free plan (only a trial)
Screenshots
Pricing
Ratings
Features
Lead scoring Lead segmentation Web activity tracking SMS marketing Personalize web content Predictive analytics Bi-directional CRM syncing Event management Create invoices Create quotes Split testing Create membership sites Bulk social media posting Sales reports Real-time sales alerts Mobile app Social CRM Integrations
Outlook integration Gmail integration Salesforce integration SugarCRM integration Microsoft Dynamics integration Zapier integration General Info
Alternatives
About Constant Contact
Constant Contact is an email marketing platform that makes it easy to create branded emails, manage contacts, and grow your audience. With drag-and-drop email editing, AI content recommendations, social media marketing, event management, and 300+ integrations, Constant Contact helps businesses of all sizes run effective email marketing campaigns.
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