Who is this software for?
ActiveCampaign is suitable for businesses of all sizes looking for a powerful, easy-to-use marketing automation platform that's reasonably priced.
- Easy to build powerful automated workflows
- Very affordable and no setup fees
- A/B testing automation sequences & campaigns
- Limited dashboard customization options
- The CRM isn't ideal for large sales teams or complex use cases.
ActiveCampaign is one of the most user friendly all-in-one marketing platforms for small to mid sized businesses. ActiveCampaign combines email marketing, marketing automation and sales CRM software in a simple to use visual platform to help businesses like yours acquire, retain and engage your customers. Ultimately helping you save time and grow your business. ActiveCampaign lets you easily create eye catching email campaigns to help you stay in touch with your contacts and customers. Their visual campaign builder lets you easily create automated marketing campaigns and send out targeted emails to your potential customers based on their personal interactions with your business and their integrated CRM lets you keep track of your leads and close more deals to grow your business.ActiveCampaign plays nice with others and integrates with over 700 apps and services. From accounting to CMS and analytics applications, all the way to services that are focused on sales, support and lead generation. Visit their website and try out their platform for free to find out if ActiveCampaign is the right solution to help grow your business.
Who is this software for?
Privy is an email capture and targeted marketing platform designed for e-commerce businesses, providing features such as exit-intent popups, targeted overlays, and personalized email campaigns.
- Built specifically for Shopify businesses
- Integractive tools to drive conversions (e.g. spin to win)
- Unlimited email sends
- Relatively expensive compared to similar tools
- A/B testing options are quite limited
Privy is a marketing automation platform that helps e-commerce businesses to increase their email list and recover abandoned carts. It offers several features such as email capture forms, exit-intent technology, and targeted messaging. The platform allows businesses to create customizable email capture forms, such as pop-ups, slide-ins, and banners, that can be used to collect customer email addresses. With the exit-intent technology, businesses can recover lost sales by showing targeted offers to customers about to leave the website. Privy also includes a variety of integrations, including Shopify, WooCommerce, and BigCommerce, which enables businesses to easily connect their website and automate their marketing efforts. Privy also provides advanced features like A/B testing, analytics, and segmentation.