Our Thoughts on SharpSpring
Sharpspring are best known as ‘the marketing automation tool for agencies’.
While their solution is also used by thousands of businesses, they excel in providing a great product that agencies can offer to their clients. The Sharpspring platform is fully rebrandable, and offers lots of features needed to manage multiple clients under one piece of software.
The platform itself includes behavioural-based email automation, site tracking, a built-in CRM system (although you can also integrate with over 700+ third-party tools & CRMs via their Zapier integration), and much more.
One area where Sharpspring are above and beyond other tools is with landing pages. While many marketing automation tools provide a landing page builder, they’re usually buggy after-thoughts. Sharpspring provide beautiful landing page templates designed to convert.
Another feature that I was particularly impressed with is built-in call tracking. This makes it easy to connect your offline telephone leads into your online CRM to attribute where your leads are coming from.
Sharpspring are not the cheapest marketing automation tool on the market, but you do get what you pay for. If you’re comparing mid/high-end tools like Pardot and Marketo we’d highly recommend adding Sharpspring to your list of considerations.